Services @ Growthic

OTT & TV Ads

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Reach the Right Screens, Every Time

Addressable OTT and TV ads bring digital-like targeting to India’s biggest screens, reaching high-income, high-intent audiences in top metros, right down to their interests and neighborhoods.

It’s performance marketing, primetime-ready.

From Living Rooms to Laptops, We’ve Got You Covered

Precision Targeting

Choose specific geographies, demographics, and interests, on both TV and OTT.

Affluent Audiences

Focus on premium households and digital-first viewers with high spending power.

Premium Ad Slots

Place your ads in top-rated HD shows and trending OTT content.

Pay-for-Performance

Pay only for completed views and verified reach, just like digital ads.

Creative Flexibility

Run multiple creatives, language variants, and region-specific edits.

Cross-Platform Analytics

Get unified reporting across TV and OTT for transparent ROI.

The Business Impact You Can Expect

Precise urban targeting

Strong brand recall

Measurable campaign ROI

Big-screen credibility

Higher lifetime value (LTV)

Higher viewer engagement

Lower ad wastage

Increased purchase intent

Higher lead generation

The Business Impact You Can Expect

Precise urban targeting

Strong brand recall

Measurable campaign ROI

Big-screen credibility

Higher lifetime value (LTV)

Higher viewer engagement

Lower ad wastage

Increased purchase intent

Higher lead generation

How We Get You On the Biggest Screens

Step 1

Audience Targeting

Choose by geography, language, or viewer behavior across India, on both premium OTT platforms and HD TV channels.

Step 2

Creative Setup

Use your existing ad or let us create high-performing 10-30 sec edits optimized for OTT and TV delivery.

Step 3

Campaign Launch

Go live on primetime TV and premium OTT spots simultaneously, ensuring your ad reaches affluent, engaged audiences.

Step 4

Measurement & Insights

Track performance with unified analytics across TV and OTT, including view counts, audience demographics, and cost-per-completed-view reporting.

Trusted by 200+ brands

Ready to Put Your Brand on the Biggest Screen?

Your challenge, our strategy. Let’s make growth happen.

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